{"id":27482,"date":"2023-11-15T09:00:37","date_gmt":"2023-11-15T07:00:37","guid":{"rendered":"https:\/\/www.wesselton.net\/la-historia-de-tag-heuer\/"},"modified":"2023-11-16T13:45:22","modified_gmt":"2023-11-16T11:45:22","slug":"la-historia-de-tag-heuer","status":"publish","type":"post","link":"https:\/\/www.wesselton.net\/ca\/la-historia-de-tag-heuer\/","title":{"rendered":"La hist\u00f2ria de TAG Heuer"},"content":{"rendered":"<p>La <a href=\"https:\/\/www.tagheuer.com\/es\/es\/nuestra-historia\/history.html\">hist\u00f2ria<\/a> de <a href=\"https:\/\/www.tagheuer.com\/es\/es\/?gclid=CjwKCAjwnOipBhBQEiwACyGLuoqw2J3gUioV58gXp7V4KCTa9UG4FWlp-8sUN4qX3cHJIledzMOGCBoCzjoQAvD_BwE\">TAG Heuer<\/a> comen\u00e7a al 1860, quan Edouard Heuer funda l\u2019empresa a la petita poblaci\u00f3 <strong>de Saint-Imier<\/strong>, al cant\u00f3 su\u00eds de Berna.<\/p>\n<p>A partir de llavors va destacar en el petit m\u00f3n de la <strong>rellotgeria<\/strong> per la seva capacitat <strong>d\u2019innovar<\/strong> en les seves creacions. Patentant el seu <strong>primer<\/strong> <strong>cron\u00f2graf<\/strong> en el 1882 i inventant el \u201cpiny\u00f3 oscil\u00b7lant\u201d en el 1887. Un sistema per executar els cron\u00f2grafs mec\u00e0nics que encara avui en dia es continua utilitzant. La seva innovaci\u00f3 va continuar creant el primer cron\u00f2graf per posar en <strong>autom\u00f2bils<\/strong> i <strong>aviaci\u00f3<\/strong> en el 1911, el \u201cTime of Trip\u201d. En el 1914 va ser quan es va presentar el primer cron\u00f2graf de polsera, i el 1916 va ser el torn del \u201cMicrograph\u201d, el primer cron\u00f2graf mec\u00e0nic capa\u00e7 de mesurar cent\u00e8simes de segon. Per aquests motius va ser la firma seleccionada per cronometrar els jocs ol\u00edmpics d\u2019Anvers, Paris i Amsterdam.<\/p>\n<h5><strong>Els seus models, una inspiraci\u00f3<\/strong><\/h5>\n<p>Un dels seus models m\u00edtics, <strong>l\u2019Autavia<\/strong>, es va presentar el 1932. El seu nom prov\u00e9 de la uni\u00f3 de la paraula Autom\u00f2bil amb Aviaci\u00f3 (AUT+AVIA). Tamb\u00e9 va ser durant aquestes d\u00e8cades que es va especialitzar en aparells de precisi\u00f3 per cronometrar proves esportives, com l\u2019esqui o el motor,\u00a0 destacant en la Formula 1.<\/p>\n<p>Precisament va ser un model de Heuer el que va escollir l\u2019astronauta americ\u00e0 <strong>John Glenn<\/strong> per la missi\u00f3 especial <strong>Mercury-Atlas 6 de la NASA<\/strong>, en el 1962. El primer astronauta americ\u00e0 en orbitar la Terra i amb el cron\u00f2metre Heuer 2915e en el seu canell. Un rellotge que avui es pot veure en el museu de l\u2019aire i de l\u2019espai de San Diego.<\/p>\n<p>La marca es va convertir en una firma molt popular entre els <strong>pilots de cotxes<\/strong>, al ser Heuer el l\u00edder en producci\u00f3 de cron\u00f2grafs i equips de mesurament de temps. Va ser durant aquells anys quan es va presentar els models Carrera. Inspirats en la Carrera Panamericana d\u2019automobilisme. Precisament per aquest motiu Steve McQueen va escollir un model Heuer Monaco de color blau per lluir en la seva pel\u00b7l\u00edcula \u201cLe Mans\u201d, creant un mite de la rellotgeria su\u00efssa que encara avui perdura.<\/p>\n<p>La seva missi\u00f3 per la precisi\u00f3 i la innovaci\u00f3 va continuar amb el model Chronosplit dels anys 70, un cron\u00f2graf digital de m\u00e0xima precisi\u00f3.<\/p>\n<h5><strong>La marca TAG Heuer<\/strong><\/h5>\n<p>Va ser l\u2019any 1985 quan les sigles <strong>TAG<\/strong> (Techniques d\u2019Avant Garde) es varen unir a Heuer, quan aquesta empresa que era fabricant de components d\u2019alta tecnologia, entre altres per la F1, va comprar l\u2019empresa afegint el seu acr\u00f2nim al nom de la marca. A partir de llavors unes campanyes de comunicaci\u00f3 totalment innovadores i la creaci\u00f3 de rellotges moderns amb gran fortalesa i precisi\u00f3 va ser la presentaci\u00f3 de la marca TAG Heuer en el si del mercat de la rellotgeria su\u00efssa.<\/p>\n<h5><strong>L\u2019\u00e8xit de TAG Heuer<\/strong><\/h5>\n<p>El seu \u00e8xit va atraure l\u2019atenci\u00f3 d\u2019una gran empresa com <strong>LVMH<\/strong>, la qual va comprar la major part de les accions en el 1999. Des de llavors el seu adn d\u2019innovaci\u00f3 i precisi\u00f3 no ha parat de sorprendre al mercat. Un clar exemple \u00e9s la creaci\u00f3 del <strong>Monaco V4.<\/strong> el primer rellotge que utilitza un lingot en rails com a font d\u2019energia i petites corretges inspirades en els motors de competici\u00f3 per transferir l\u2019energia a quatre barrilets que recordaven el disseny d\u2019un bloc motor. Altres \u00e8xits de la marca durant aquesta \u00e8poca contempor\u00e0nia han estat el registre de noves patents creades en prototips del seu Taller d\u2019Alta Rellotgeria. La creaci\u00f3 de diferents moviments mec\u00e0nics propis i la incorporaci\u00f3 de rellotges intel\u00b7ligents, com el Connected. On utilitza el seu savoir-faire de rellotgeria amb la millor tecnologia de partners tecnol\u00f2gics.<\/p>\n<p>Una historia des del 1860, que avui en dia TAG Heuer encara continua escrivint. Buscant l\u2019excel\u00b7l\u00e8ncia i la innovaci\u00f3. Adaptant-se a als nous reptes de l\u2019actualitat.<\/p>\n<p>A WESSELTON podr\u00e0s trobar tots els models de <a href=\"https:\/\/www.wesselton.net\/marcas-wess\/tag-heuer\/\">TAG Heuer<\/a>. Consulta\u2019ns!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La hist\u00f2ria de TAG Heuer comen\u00e7a al 1860, quan Edouard Heuer funda l\u2019empresa a la petita poblaci\u00f3 de Saint-Imier, al cant\u00f3 su\u00eds de Berna. A partir de llavors va destacar&hellip;<\/p>\n","protected":false},"author":3,"featured_media":27478,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[226],"tags":[],"class_list":["post-27482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rellotgeria"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La hist\u00f2ria de TAG Heuer - Wesselton | Joieria i Diamants<\/title>\n<meta name=\"description\" content=\"TAG Heuer comen\u00e7a al 1860, quan Edouard Heuer funda l\u2019empresa a la petita poblaci\u00f3 de Saint-Imier, al cant\u00f3 su\u00eds de Berna.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wesselton.net\/ca\/la-historia-de-tag-heuer\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La hist\u00f2ria de TAG Heuer - 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